We’re a social media consultancy, agency, and content creation studio for sustainability-minded travel businesses.

ABOUT CERITA

We’re a social media consultancy, agency, and content creation studio for sustainability-minded travel businesses.

Our mission goes beyond just increasing visibility and followers or providing you with beautiful content. We're here to help you connect with like-minded travellers, tell the stories of the local destinations and communities you serve, inspire more meaningful travels, and amplify your positive impact.




We’re not your typical social media marketing and content creation agency.


That’s why we use our decades of marketing and social media experience, along with a lifetime of global exploration that instilled in us a deep appreciation for the local soul of each destination to help you craft those narratives on social media. 

This is what drives us every day and if it sounds like our values align, we’d love to support you on your journey.

We were the first social media agency built specifically for sustainability-focused travel businesses, and we're incredibly proud of that.

We firmly believe that creating a positive impact starts with telling the right stories – the ones that authentically represent the local communities you serve but also resonate and inspire your target audience because only then will change happen.

With over a decade of digital marketing experience seasoned by a background in luxury travel and hotel, Valerie founded Cerita four years ago. Her vision? To partner with like-minded companies she'd love to travel with herself – a passion for conscious travel that blossomed at a young age, fueled by many meaningful journeys (and responsible travel practices) alongside her family.

Valerie Merut

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We only work with like-minded businesses

We genuinely care about your success

It’s about so much more than just social media to us

We love being an extension of your team, working seamlessly alongside you

Feel the same? We should talk.

A solid social media strategy, strong captions and visuals that resonate, storytelling, data-driven decisions and championing conscious travel.

All about

Not about

Posting without purpose, generic content, superficial tactics and random posting.

CONTACT US

Nice to meet you!

Interested in learning more about what we do and potentially partnering with us for your social media marketing? Schedule a call! 

Let's connect